Blog

AI at work inside small companies.

Short, practical notes from building AI systems inside owner-led companies: what got built, what it saved, what I'd do differently.

Getting started

How to become an AI-native company

What AI-native means at 5 to 100 people, the five things to build in order, what stays manual on purpose, and how to know it is working.

Book a 20-minute call Twenty minutes on what eats your team's week. You leave with the first three things worth doing, in order. The first workflow is free.

Earlier writing

Ten years before AI: marketing, growth hacking and web projects for Nordic B2B companies, and a life built in Finland. Posts from 2016 to 2024, as I wrote them at the time.

Being a Mentor - What have I gained and lost?

Building an Effective B2B Marketing Strategy: A Comprehensive Guide for Tech Companies

Bringing Your Brand to Life: How Experience Thinking Can Transform Your Startup

A Meeting of Minds: Reflections on Life, Purpose, and Nationhood with Minister Nguyen Manh Hung

How to build a Predictive Model to predict Lead Score (Data Science project)

Reflecting on the Vietnam-Finland Startup Night 2023 - as the event organizer

Our team won the first prize at Dash Hack 2023!

#ISTARTEDTHIS - "In my imagination for the future of work, people will embrace the idea of becoming an entrepreneur." - DANIEL NGUYEN, MANAGING DIRECTOR, SISU DIGITAL

Bay Area Launched. Nordic Network Of Marketing Professionals Is A Go.

Good News from Finland - "My career: From start to Finnish"

SEO is not dead in 2020 yet ?

Amazing Slush 2019 , the world's leading startup and tech

First time speaking in front of a large audience. Thank you all for coming!

Another great panel discussion at the Global Business Forum Finland 2019!

I want to share with you a project called Entrepreneurs Of Finland I have been working on in the past 3 months

VietES team had the honour to represent the young and ambitious generation to deliver a speech to the Deputy Prime Minister Truong Hoa Binh at Vietnam Embassy in Finland

The Startup Idea Contest 2019 has ended successfully

I'll be joining the panel discussion on "The Founders' Stories" at Startup Idea Contest 2019 in Berlin

Only one word to describe the Asean+ Day last week that we at Vietnamese Entrepreneurship Society in Finland (VietES) co-organized: wonderful!

In celebration of the 74th Vietnam National Day at Vietnam Embassy in Finland

Thanks to all the attendees for showing up! I hope you learnt some important hacks to start building your personal brand on LinkedIn.

Interested in leveraging your LinkedIn for your career or business? Come to my LinkedIn Marketing workshop on 23rd July

Who doesn't want a photo with the "Mighty Eagle"?

A snapshot of the panel discussion about Digital Marketing I had yesterday

Join me at Startup Grind Helsinki's June fireside chat on 11th June

I was invited to The Shortcut's workshop to share about LinkedIn marketing

It was a great pleasure for me to be one of the guest speakers at "The Entrepreneurial Journey"!

Aurora Digital is featured on Yle's Morning TV!

Zariance.com - Interview with Daniel Nguyen, CMO & Partner at Aurora Digital

Put our smartphone down for designated periods of time each day

A glance of customers to your company and products is appreciated.

Perceiving the “decoy effect” in Marketing makes us become “smart customers”?

I have gained valuable experience during the COVID-19 pandemic.

8 tips to optimize your Facebook Ads - Hack your way to massive success on Facebook

What do you think is the most powerful factor to motivate employees?

Take this example from Durex of how you can take advantage of trendy topic for your brand!

We become successful by what we get. But we become happy by what we give.

Every day we sit in the dreary room with our laptops to work repetitively?

I'm happy to share that the last event by VietES was a success!

Aurora Digital is one of the top 2019 WordPress development agencies around the world!

A sneak peek of our latest project with Top Data Science

If you help someone and expect something in return, you’re doing business, not kindness.

5 snacks to boost your brain at work!

Top 10 Most Visited Website Ranking History (2016-2018)

Monday should be exciting and productive. Start a week with a hopeful and thankful attitude!

What you need to know about S-commerce in 2019

Here are some tips for you to handle stress

[REPORT] Top 5 Digital Consumer Trends in 2019 - PASSPORT

Multi-tasking: An essential skill or a health threat?

Everyday women move mountains. It's an insult to have one international women's day.

3 tips for better efficiency at work

Top 15 Best Global Brands Ranking (2000-2018)

When we aren't happy at work, other areas of our life suffer

“Time is Money”. Do you agree?

“Step out of your comfort zone”. You hear this all the time, but why, and how?

3 Shocking Facts In The Workplace

Check out Aurora Digital's latest case study with Media Markup!

Compliments require very little effort but produces a lot in return

A guide for SMEs to start Influencer Marketing

We All Have Four Wives (or Husbands). One will always stay with you no matter what.

How would you deal with rejection? Learn from these people

Facebook Statistics you need to know in 2019

All big companies used to be small!

"The 2019 Topics & Trends Report" from Facebook IQ - See the conversations on the cusp of going mainstream

Happy Lunar New Year!

10 advice from Jack Ma that will change your life

Why you should know about the Content Marketing Matrix?

Mark Zuckerberg plans to integrate WhatsApp, Instagram & Facebook Messenger

32 LinkedIn Statistics you need to know in 2019

Facebook Updates Group Invites, Removing Ability to Automatically Add Members

Marketing funnel - from a different perspective.

Change your words. Change your world. (The Power of Words)

What is a Marketing Stack - and why should you care?

22 Instagram Statistics You Need to Know in 2019

Never judge anyone from one-sided stories. Open your mind for a better society.

Osaketori.net Case Study is published. Check it out!

A sneak peek of my company's latest web design & development project?

120 Social Media Content Ideas - The Ultimate Cheat Sheet for 2019

"What we need to do is always lean into the future..." - Jeff Bezos, CEO of Amazon

10 fun facts about SEO you need to know

“The people who are crazy enough to think they can change the world are the ones who do.” - Steve Jobs

How do you deal with rejection?

"When something is important enough, you do it even if the odds are not in your favor." - Elon Musk

You become who you hang out with. Befriend with loving, kind, compassionate, brilliant, passionate, alive and giving people!

Today I'm proud to share with you our latest web development project - Osaketori.net

If you are interested in Finnish-Asian SMEs and startups, this event is for you!

How to check your social selling efforts on LinkedIn? Look at your Social Selling Index!

The lifespan of your posts on social media & how to extend their longevity!

The Dunning–Kruger effect and why people think they are way smarter than they actually are?

Brutally Honest Illustrations by Austrian cartoonist Gerhard Haderer That Show What's Wrong With Today's Society [Part 2]

Coffee or tea? 9 health benefits of drinking tea

“Bitcoin’s no longer boring” declares Bloomberg

Aurora Digital is featured on VNExpress, Vietnam's most viewed online newspaper!

We’re all guilty of twisting the truth a little bit on social media, but at which point has it gone too far?

What to do when someone says they will do something but they never do it?

"Success is not final, failure is not fatal: it is the courage to continue that counts." - Winston Churchill

LinkedIn Company Pages get a refresh with new content suggestion tool, ways to engage employees

How often do you check your SoMe accounts? If it's every 5 minutes, you may have "social media anxiety disorder".

Advertising is getting more pervasive, obnoxious, and intrusive. But it doesn't have to be.

Brutally Honest Illustrations by Austrian cartoonist Gerhard Haderer That Show What's Wrong With Today's Society [Part 1]

What are "dark posts" & Why you should use them?

Introduce RENS - the world’s first sneaker made from coffee & recycled plastic

You asked for it. Here is the full-length, uncut version of our beloved animation!

If you want to go fast, go alone. If you want to go far, go together.

Why you should actively like, comment & share others' content on LinkedIn

[Promo video] Managing and growing your business is an overwhelming mission. But you don't have to do it alone.

Don't be afraid of making mistakes. They are proof that you're trying.

[Teaser] Managing a business is like driving a ship of which you are the captain

A sneak peek into a super FUN & EXCITING project I'm working on!

Think twice before you speak

What is Email Automation? An Example

The Internet Marketing Tree - Do you aim to plant a mighty oak or settle for a struggling bush?

The case study of Passive House Association Finland website project has been released. Check it out!

T.G.I.F. Let's Have Fun!

5 levels of Content Marketing Pyramid

A Hiking Trip to Escape Stress. Being close to nature is the best gift!

Latest testimonial from our client Passive House Association Finland

I am a guest speaker at the FINN-ASIAN SME BUSINESS CONFERENCE 2018!

What is Retargeting/ Remarketing? An Example

A Guide to Wordpress SEO 2019

Are you willing to exchange your personal data for personalized ads & web experience?

Scale a Successful Facebook Ads Campaign: Vertical Scaling vs. Horizontal Scaling

[Infographic] What Happens in 1 Second of the Internet?

3 types of Facebook Audience You Need to Know

Today is hard. Tommorow will be worse. But the day after tommorow will be sunshine.

Facebook's latest hack exposed information of 50 million accounts

Helsinki in a minute

Heaven and Hell

7 tips to optimize your Facebook Ads

Are you on the right track to SUCCESS?

Live in the moment and be grateful for what life has to offer

The web development project with Avanto Ventures is finished. Read our case study!

Segoflats website project is finished. Read our case study!

Finland Nordic Star - An Instagram Growth Hacking project in-progress

Case study of the proud Haikara project. Thanks to my team at Aurora Digital for making it happen!

I doubled my LinkedIn connections in 10 weeks. You can do it too!

Google Marketing Platform is finally here!

Noone should have to hide who they really are!

Social Media in a (do)nut shell

I just got 2,000 connections on LinkedIn!

How to build a Facebook Ad Funnel (Podcast sharing)

Every 60s on the internet

Wonder what AI is? Check out this awesome free online course

Can you do me a favor please?

Happy Lunar New Year 2018!

Finished another Web Project!

A fun Growth Hacking project I've been doing for the last week

Result of my recent SEO project

38% increase in page speed performance after optimization

I will NEVER usr Outlook + Gmail again!

I got a Google Udacity Scholarship!

I kept laughing the whole day about this haha

A new certification added to my profile - now people can trust me when I say I can do Google Adwords Search!

From 0 to +2000 Facebook Fan Page Likes in 3 days

Happy Birthday to me!

Check out my latest web project

Today I learnt that not every customer brings you the same value - the hard way!

Google Analytics Individual Qualification in 1 day - not too shabby

Me trying so hard to be a "computer scientist"...

Finish my first course about Data Science!

Testing the new VR Helmet - I saw the future!

I got a lot of nice proffessional photos today!

Check out my new little Web project

Do you know your website has tons of spam traffic?

My thought about this Best Global Brands 2016 report by Interbrand

This report is a joke - don't trust everything they throw at you!

Want to know what is the first impression your website makes to a guest? Have somebody test it out for you - for free!

Have fun under the sun every day in Lisbon!

How to watch EURO in the Portuguese way?

How do I enjoy living in Lisbon so far?

How has Finland changed me?

Here are the differences between life in Portugal and life in Finland that I notice!